Local SEO (Search Engine Optimization) is a plan to make your business more visible in local Google searches. Any business that has a physical location or serves a geographic area can benefit from local SEO.
The local SEO team presented an SEO package that includes various strategies aimed at increasing the search engine ranking of a website and getting more traffic and sales. You can find the best SEO digital marketing agency online.
Image source: Google
Let's see how this business support strategy works:
1. Local Classified Site
Local SEO uses local listing sites (e.g. Yellow Pages, Yahoo, Google, Bing, etc.) that target local/geographically targeted terms to optimize local search results.
SEO companies provide strategies that help increase the ranking of local business listings on these websites.
2. Backlink
Local SEO services involve creating inbound links to a business website. In line with the latest update of Penguin Google, SEO service providers have made sure to build backlinks to websites from trusted sites with business-friendly content.
Relevance is very important because search engines identify keywords based on backlinks. Another important aspect is link speed or backlink generation speed.
The SEO team builds backlinks slowly and systematically, as unnatural speeds can make Google consider the links spam.
In addition, they also use tactics such as social bookmarking, article and forum posting, and other off-page activities. Variations of keywords, brand text and other strategies are introduced to improve results.